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Visit Ellen Weber's column >>

ELLEN WEBER

Articles Posted: 26  Links Seeded: 0
Member Since: 10/2006  Last Seen: 8/12/2007

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You'd Have to be Brain Dead to Listen Up!

Mon Oct 16, 2006 10:58 AM EDT
business, training, talk, speaker, lecture, breain
By Ellen Weber
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You'd have to brain dead to "listen up," when the human brain retains less than 5% of what a person hears in any talk. It's true. Lectures actually work against your brain. Yet in every lecture hall, and in every hard seat, you find people sitting up bolt straight, feigning interest for the sake of some speaker. Wait a minute … how then have lectures and talks stuck around since Plato, if they work against a person's brain? Good question, and the answer is finally here.

Talking benefits and motivates the speaker, not the listener!

How so? Whenever speakers talk to teach anything, those speakers fire up many intelligences for aha moments. Here's the clincher though - speakers retain 90% of what they teach. Compare that high-stake return with the less than 5% retention for the poor schmuck bolt upright in a hard seat. Do the math and answer becomes clear. Talking sticks around because it benefits talkers everywhere, and speaker motivation for the lecture is more than enough to keep words flying in your direction and mine.

Still feeling the need to lecture? If so, why not tell your speech to the cat, and still get the 90% retention benefit. Kitty loves the attention, you get the spike to your brain, and unsuspecting listeners get spared a bunch more wasted words.

So how then do we teach anything without talking?

Tomorrow I am invited to give a breakfast talk to a Rotary group. The Title of my talk is … "How could a brain ever benefit from a talk like this?" And I'll engage many of their multiple intelligences in this way.

1. I'll offer a brief introduction for under two minutes and throw in a joke to release enzymes for learning. Then I'll ask my question … "What was the best talk you've ever heard and why?" Since there are too many to hear all the answers, I'll have them swap stories with the person to their right, and then hear a few after 3 minutes.

2. Next I'll play the song, "I believe I can fly," and ask Rotarians to come up with one question each about how their brains could reboot to help them fly in a new way? I'll invite them to reflect on one thing that holds them back, and to jot their question down on a piece of paper, during the song.

3. Then my PowerPoint will generate interactive discussion. With each of five slides, I will motivate participants to apply brain based ideas to their day, in ways that answer a few of their questions… Remaining questions that come in, I will answer in future blogs here at Brain Boomer. That way we can all enjoy the great questions and interactions, I suspect will emerge.

a. Nightly your brain rewires based on questions you ask and things you do that day
b. Target a new adventure for the day and you strengthen your working memory
c. Expect serotonin not cortisol to move your day forward
d. Move multiple intelligences into action to grow neuron pathways for your brain
e. Reflect on new solutions to a problem, laugh at yourself, and play with ideas

Nuff said. My time is up … the breakfast meeting is over … I talked less … and hopefully my audience will feel inspired by the many intelligences they engaged, to try out a few brain based ideas, in ways that benefit their day. I that happens, because Rotarians are the best and they deserve the best! Any ideas to make my talk better?

story found at http://www.brainboomer.com/2006/10/16/youd-have-to-be-brain-dead-to-listen-up/

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